Business Playbook Lunch Series: From Invisible to In-Demand - A Small Business Marketing Playbook

If customers can’t find you, they can’t hire you.

In this session of the Business Playbook Lunch Series, Tom and Jacquie Peterson of Splash Social Marketing break down how your website, SEO, and social media should actually work together to help your business get found online.

This isn’t a theory-heavy marketing talk. It’s a practical, real-world playbook designed for small business owners and nonprofit leaders who want better visibility without wasting time or money.

You’ll learn how customers are really searching, where most businesses lose visibility, and what simple actions you can take to start showing up consistently.

If your online presence feels scattered, outdated, or just not working, this session will help you fix it.